Promote | Roadshow

Our road shows are always eye-catchers and audience magnets. We conceptualise and design target group activating B2B and B2C formats for indoors and outdoors with domestic as well as international reach.

A selection of our roadshows

CON|TEMPORARY WEEKEND - VISITBERLIN

After the roadshows of the past years, the visitBerlin Convention Office invited its target group to a con|temporary weekend on its home turf of Berlin. We had the idea of inviting interested guests to discover a new side of Berlin; a side only found off the well-beaten tracks. With four exclusive tours, named GREEN, LUXURY, ART & DESIGN and FOOD, we gave the visitors a glimpse of Berlin from a side they hadn’t seen before. The visitBerlin guests also got to know the culinary side of our capital usually reserved for locals, and they were impressed.

Awareness Campaign - AIRBNB

Awarded the Golden FAMAB Award 2015 in the category Best Consumer Event! - This bus has seen the world and is sharing its story: During a seven-week tour with stops in medium-sized towns, this double decker for global explorers will be an eventful meeting point for all experienced and future globetrotters. Visitors can view unique accommodation, put together their own trip around the world, and even win that trip at the end of the tour. On board, the Airbnb community will provide an authentic brand experience by sharing their talents in workshops including barista courses and poetry slams. We are responsible for creation, event planning and execution of the roadshow.

You Create Berlin

Roadshow - You Create Berlin

We have devised some entertaining and creative workshops for our customer visitBerlin Berlin Convention Office for a national roadshow. The basic idea: The workshop participants are encouraged to come up with spontaneous and unique ideas for activities in Berlin. Artists create a visual image and then record these graphics on large-scale scenes of Berlin. Thoughts become ideas, which are turned into successes using creative concepts and concrete measures. Want to see what we’re talking about? Here’s a video of the roadshow.

You Create Berlin

Kreative Roadshow Konzepte

Sicherheit aktiv (er-)leben ...

DRÄGER – ROADSHOW

With Dräger products, you have a tight grip on occupational safety. We are responsible for the routing and flow of the Dräger Road Show, and we send the Road Show truck through 19 countries of Europe. On the grounds of industrial customers, professional/trade associations having liability for industrial safety and insurance, and dealers, new products and devices are provided to experience and try, and are explained professionally by product specialists.

Sicherheit aktiv (er-)leben ...

Truck Branding auf Roadshow

VISITBERLIN eine Kiez WG

VISITBERLIN eine Kiez WG

ROADSHOW - BERLINER KIEZ WG

What precisely is it that makes Berlin magical? The sights, the culture or the politics? In the company of Berlin Tourismus & Kongress GmbH, here/to/now goes in a different direction: If you want to learn to love Berlin, you need to take a look behind the scenes: And that's how the multicoloured "Berliner Kiez WG" ("Berlin local flat share") is born! The "Berlin WG" tours all over Germany and therefore collects the BoB Best of Business to Business Award. With illustrated moving boxes we create the special Berlin vibe and put the corresponding hotels in this creative context. Berlin: always new, always different, always moving.

VISITBERLIN eine Kiez WG

Nationale Promotion Tour

SMART FORTWO FÜR ÖFFENTLICHE AUFTRAGGEBER

SMART – ROADSHOW

The smart caravan tours 24 German cities and presents the varied options for utilising the Smart ForTwo: whether for police or fire department, as emergency service, or for use at airports. We develop the varied overall concept "A Smart for any and all cases" and are responsible for the smooth flow of the roads how. In addition, we conceptualise the communication media and support the "topical weeks" at the smart centres.

SMART FORTWO FÜR ÖFFENTLICHE AUFTRAGGEBER

Automobil Promotion

MERCEDES-BENZ E-KLASSE-TAXI EINFÜHRUNG

MERCEDES-BENZ E-KLASSE-TAXI EINFÜHRUNG

Roadshow zur Produkteinführung

MERCEDES-BENZ – MODEL INTRODUCTION 

We support the market introduction of the E class of Mercedes-Benz in the taxi trade. In eight domestic metropolitan areas, we introduce the day-to-day chauffeurs to the latest model, under the motto "welcome to the quiet zone". At the events, the drivers get to know the vehicle, and can take a seat in it to experience the vehicle as a relaxing workplace. The integrated promotion is intertwined with classic communications and supported by additional announcements via the taxi radio multiplication.

RAFFAELLO WHITE LOUNGE

RAFFAELLO WHITE LOUNGE

RAFFAELLO WHITE LOUNGE

RAFFAELLO WHITE LOUNGE

RAFFAELLO - WHITE LOUNGE

The Lago Bay Beach Club at the Hamburg Harbour is host of "The Raffaello White Lounge". The exclusive brand world, announced in print magazines and on the radio, is hosting 9,000 guests at Caribbean temperatures for two days. Freshly mixed Raffaello cocktails, Raffaello chocolates cooled on ice - true to style - and the massage portfolio at the wellness pavilion take care of an all encompassing Raffaello flair. The live performance of the Raffaello song "Speechless" by Alexa Goddard and spontaneous sightseeing flights over Hamburg turned the summer day into a well-rounded and complete brand experience.

RAFFAELLO WHITE LOUNGE

Promotion Lounge
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